MTN Group says it has appointed Christian Bombrun as CEO: Digital Platforms, effective 1 September 2022.
Christian takes over from Minnie Harris, who has been acting in the role since April 2022. Harris, who has been double-hatting over the past four months will now focus solely on her responsibilities as chief financial officer (CFO): Digital Platforms, the operator said.
In his role, Bombrun will be responsible for designing, implementing and maintaining the long-term growth and commercial strategy for Digital in MTN, it said.
“Christian is a seasoned professional in the areas of entertainment, digital and technologies, and brings 25 years of experience to MTN,” said Jens Schulte-Bockum,
Bombrun joins MTN from the Emmanuel Macron presidential campaign in France, where he was the head of Communication and Digital.
He previously spent eight years at Orange in France and corporate, where his roles included director of products and services for the French market and director of Orange Content at the group level (2020-2021).
“At Orange, his responsibilities included product design for the consumer market, as well as managing the pay TV and Subscription Video On Demand (SVOD), music games, ioT and financial services, OCS the Orange pay TV company, and the Orange movie studio,” said MTN.
Bombrun holds a Masters Degree in Management Science at IMT Business and a Masters Degree in Television, Telecoms and Internet, from Dauphine University (Paris).
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